Legal

Marketing for Law Firms

CFS Marketing runs Google Ads, SEO and AI search for law firms, led by Cesar Soto. A bankruptcy law firm's cost per conversion fell every year for four years with us, and Cesar has worked in-house at a personal injury law firm.

Measured in cost per caseSenior-ledYou own the accounts

Get your custom plan

Tell us what you want to fix and Cesar will reply with a plan for your business.

Contact Cesar

Bankruptcy law firm · Google Ads

$61.44$51.12

Cost per conversion, lower every year from 2021 (previous agency) to 2025.

Conversions · 2022–2025

1,511

Over four years on one account. 2024's 475 were checked against the firm's CRM.

Wasted clicks

−40%

Low-intent traffic removed through negative keyword management.

Client name withheld. Results from one firm don't predict another.

Law firm marketing

Where to start

Personal Injury Marketing That Tracks Every Signed CasePersonal injury marketing measured in signed cases: SEO, Google Ads, LSA and intake tracking, led by a strategist who worked in-house at a PI firm.Family Law Digital Marketing for Divorce and Custody FirmsFamily law digital marketing for divorce and custody firms: local SEO, Google Ads, reviews and paid-consult intake, backed by 4 years of legal Ads data.Law Firm PPC Management, Measured in Cost per CaseLaw firm PPC measured in cost per signed case. A bankruptcy firm's CPA fell four straight years with us, from $61.44 to $51.12. See how we work.Bankruptcy Attorney Marketing That Lowers Your Cost per LeadBankruptcy attorney marketing from the team that cut a bankruptcy firm's cost per conversion 4 years running: $61.44 to $51.12. Ads, LSA, SEO, AI.

Your next step

Find out what your Google Ads spend is buying.

Answer a few questions and see what Cesar would fix first in your firm's account.

A plan outline for your business, right away
No email until the last step
Reviewed by Cesar personally

Get your custom plan

Tell us what you want to fix and Cesar will reply with a plan for your business.

Contact Cesar